As I’ve said a lot this month: there are a lot of choices – almost to the point of it being overwhelming – when it comes to makeup. The good thing is you don’t have to go big or go home. There are a lot of drugstore products that are great – and you can make an entire face with drugstore brand makeup alone.
The first drugstore product I go to on a frequent basis is the Revlon Just Bitten Kissable Balm Stains. I currently own … 6 different colors from this line and so long as they keep making them I’m going to keep buying them. And at $7.00 a pop (just a heads up: they’re cheaper at Target than they are at Ulta and Drugstores. I have no idea why, but they are), you really get bang for your buck: there’s a fantastic range of colors, finishes and they are incredibly wearable and buildable. And you get a tremendous amount of product for the price as well, I bought my first one over a year and a half ago and am about ⅔ of the way through the product. They are fantastic – and the color range is wide enough that you can find a color to suit basically anything.
Another drugstore product I love is the Maybelline Fit Me Foundation line. There are a lot of different products in their Fit Me line, but the best are their Liquid Foundation and the Shine-Free Foundation. As someone with combination skin that used to be very oily, I can vouch that their foundations provide great coverage without being too heavy on your skin. A lovely thing about this line is that they actually do ‘fit me’, and everyone I know that has tried the line. The colors are varied and will fit most skin tones. They have decent staying power, and don’t get cakey without primer. Plus, the liquid foundation has SPF 18, a biggie if you aren’t wearing a moisturizer with SPF. Which everyone should, because protecting your skin from sun damage even if you’re not going to be in the sun for very long is very important. The Liquid Foundation is $5.50 and the Shine-Free foundation is $7.00 – both can be found at superstores and drugstores near you.
I’m a big fan of NYX in general (any company that is a sponsor of multiple seasons of RuPaul’s Drag Race is A+ in my books), but their powder blushes are some of my favorites – cheap brand or not. I love NYX’s Powder Blushes because they have so many different finishes, types and colors that you really can’t go wrong. I chose the powder blush for this article, though, because it is the cheapest of their blushes and the easiest to find (Ulta generally has a pretty wide selection). They’ve recently come out with Baked Blushes, which means they’re easier to work with and will last longer (but they don’t have any without shimmer, so those aren’t for me). The powder blushes are $5.00, the cream and baked blushes $6.50.
I’m a bit picky when it comes to eyeshadows, so I don’t often love drugstore eyeshadows, but Maybelline’s Eyeshadow Quads and Trios are an exception. Maybelline has got the widest range of my favorite colors: matte neutrals. With a lot of other drugstore eyeshadows you get a lot of shimmer, and a bunch of shimmery fall out without a lot of pigment. I’m not sure if its Maybelline’s formula, or if their eyeshadows just work well for oily skin, but I love their quads and trios. I keep one in my purse at all times for re-touches, or for complete re-dos of my morning makeup. The best thing about the trios/quads is that you have a complete eye look in one small container. The trios run around $4.50 and the quads are $5.00.
I know that not everyone is as crazy about keeping their eyebrows filled in as I am, but eyebrows are very important to me. And if you’ve been reading my Makeup Monday posts the brow powder I’m going to suggest will come as no surprise: NYX’s Eyebrow Cake Powder. I will never stop singing the praises of this product. It’s crazy easy to apply, comes in lots of different colors (although they didn’t have one for redheads, last time I checked), and is one of my favorite drugstore brands. And because it’s a powder, it goes on light and can be buildable – whereas a lot of the liquid and brow pencils are harder to apply lightly. The NYX Brow Powder is $6.00.
When I started writing this I didn’t realize I had favorite drugstore brands, but it’s probably no surprise that my go to drugstore (and everyday) mascara is the Maybelline Great Lash Mascara. It’s probably the mascara your mom/grandma/sister/aunt used when you were growing up (I know its the one my mom used, and that’s the reason I bought it) – and there’s a reason it’s been around for so long: it’s a simple mascara that works. It doesn’t get flakey or cakey and it holds a curl. I’m not tremendously picky about mascara, but this one is great if you want naturally a teeny bit enhanced eyelashes. The old-school brush version of the Great Lash line is $4.20, and the super fancy curved brush version is $4.50
You can have a basic face (foundation, eyeshadow and lip stain) for only $17.00. If you want a full face, all of the products together cost $31.00. Which isn’t too bad, when a single high end blush can set you back for almost double that… I’m looking at you NARS.
Getting into makeup can be a scary and expensive thing, but it totally doesn’t have to be! Find brands you love and try them out. My favorites (pretty obviously) are Maybelline and NYX. What’re yours? Did I miss any awesome cheap products? Let us know!